Product Development

Product Development Process

During the product development process, we strictly monitor a checklist of product attributes to keep exploring opportunities for development and innovation, and challenge ourselves to outrun previous standards.

It is during this process that we analyse your product requirement and assess its environmental and social impacts. In addition, we always ask our suppliers to do the same.

Request Sustainable Toolkit
Sustainable Material Toolkit
Quality Checklist

Product Attributes

We monitor this checklist to keep exploring opportunities for development and innovation, and constantly challenge ourselves to surpass existing standards.

Longevity
  • Is the product useful?
  • Is it durable?
  • Is it aesthetically pleasing?
  • Made of preferred fibres?
Manufacturing Process
  • Less waste?
  • Renewable energy?
  • Lower carbon footprint?
  • Water conservation?
  • Social & environmental certified?
Environmental Specs
  • Is it recyclable?
  • Is it biodegradable?
  • Made with recycled materials?
  • Packaging recyclable?
  • Free of harmful substances?
Printing & Embroidery
  • Water-based inks?
  • Eco-friendly packaging inks?
  • Recycled threads?
  • ZDHC/OEKO-TEX approved chemicals?
Certifications
  • Certified by recognised standard?
  • GOTS, GRS, OEKO-TEX?
  • RWS, RDS certified?
  • ISO 9001:2015 certified?
GOTS
GRS
OEKO-TEX
ISO 9001
RWS
Roadmap

Product Conversion Roadmap

Our development roadmap identifies current customer materials and processes, allowing us to set out a precise path towards preferred fibre products and better working practices.

Phase 1
To Avoid
  • No organic content
  • No recycled content
  • Non-reusable or non-recyclable
  • Questionable durability
  • Hazard chemicals and process
Phase 2
Transitional
  • Preferred fibres & materials
  • Reusable or Recyclable
  • Considered durable design
  • Less washing & ironing
  • No unnecessary packaging
Phase 3
Better Products
  • Sustainable development goals
  • Inclusive social enterprises
  • Tested for hazard chemicals
  • Local sourcing & development
Phase 4
Superior Products
  • 80% natural & organic materials
  • Ecological footprint
  • Preserving artisan craft
  • Positive environmental impact

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